Gurgaon
Responsibilities for Digital Marketing Manager
Analyse digital data to draw key recommendations around website optimization
Conduct social media audits to ensure best practices are being used
Maintain digital dashboard of several different accounts
Coordinate with sales team to create marketing campaigns
Prepare emails to send out to customers
Monitor key online marketing metrics to track success
Create and maintain online listings across the potential business platform
Ensure that the brand message is consistent
Plan and execute all digital marketing, including SEO/SEM, marketing database,
email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess
against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the
insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user
experience
Utilize strong analytical ability to evaluate end-to-end customer experience across
multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for
adoption where appropriate
Qualifications for Digital Marketing
5+ Years of Experience in Digital Marketing
Experience executing paid social media campaigns
Bachelor's degree in marketing or business
Knowledge of video and picture editing software such as Adobe
Must be able to juggle multiple projects at the same time
Incredible attention to detail
Full understanding of all social media platforms
Problem solving skills
Knowledge of content management systems
Experience | 5 - 8 Years |
Salary | 5 Lac To 10 Lac P.A. |
Industry | IT Software - Middleware |
Qualification | Other Bachelor Degree |
Key Skills | Digital Marketing Social Media Campaigns Walk in |
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