Gurgaon
Key Responsibilities:
� Develop and execute digital marketing strategies, including SEO/SEM, email, social media, and display advertising campaigns.
� Manage and optimize the company’s website performance to improve user experience and SEO rankings.
� Plan and create high-quality content for websites, blogs, social media, and email newsletters.
� Track and report on website analytics, campaign performance, and digital marketing KPIs, making data-driven decisions for optimization.
� Manage and oversee social media platforms, including paid campaigns, content creation, and community engagement.
� Collaborate with internal teams, such as content, design, and product, to ensure consistent brand messaging.
� Conduct market research and competitor analysis to identify new opportunities and trends in digital marketing.
� Manage and optimize digital advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, Instagram etc.) to meet business objectives and maximize ROI.
� Coordinate with external agencies when necessary, including ad networks and influencers.
� Stay up-to-date with the latest industry trends, best practices, and technologies to maintain a competitive edge.
Required Qualifications:
� Bachelor’s degree in Marketing, Business, Communications, or a related field.
� 2-3 years of proven experience in digital marketing, including SEO, SEM, PPC, social media management, and email marketing.
� Proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush, HubSpot, etc.).
� Experience with content management systems (e.g., WordPress) and email marketing software (e.g., Mailchimp).
� Strong creative and analytical thinking skills, with the ability to work on data-driven projects.
� Excellent communication skills and attention to detail.
� Ability to work independently as well as collaboratively within a team.
Experience | 2 - 6 Years |
Salary | 3 Lac 50 Thousand To 4 Lac 50 Thousand P.A. |
Industry | Marketing / Advertising / PR / Media Planning |
Qualification | B.B.A, B.C.A, M.B.A/PGDM |
Key Skills | Digital Marketing Social Media SEO SEM PPC |
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